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Be an unapologetic\

MOVER & SHAKER

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FRWRD
ONLINE 
SERVICE & SUBSCRIPTIONS

We deliver expert insights and practical solutions through our FRWRD ONLINE 

Consulting Service & Subscriptions—flexible, accessible, and designed to empower leaders. Unlock ongoing value with regular access to strategies and tools that moves you ahead.

FRWRD 
'LEAD'
PROGRAMS

We unburden leaders by addressing real business needs and delivering strategic value through results-driven FRWRD LEAD Programs; result driven approaches. 

FRWRD
IMPACT
INTERIM CxO

We empower organizations with top-tier talent through tailored FRWRD IMPACT Services; inspire leaders to drive change with impactful search, impact management team workshops and speaker engagements.

ABOUT FRWRD

FRWRD is more than a company—it’s a mindset. It’s about moving forward, no matter the challenges or setbacks. Inspired by the idea of "falling forward," FRWRD embraces the belief that success isn’t built on avoiding failure, but on learning from it, growing through it, and using it as a stepping stone.

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In our lives, we do not need the luxury of having something to fall back on. We need the passion and purpose to fall forward. Every challenge faced can become an opportunity to fall forward—to build, to grow, and to continue to learn. That relentless drive to move ahead, to put one foot in front of the other, is at the core of everything FRWRD stands for.

 

It's about resilience, growth, and the belief that we can overcome anything by taking the next step forward.

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At FRWRD, we help businesses and leaders embody this same attitude, equipping them to navigate uncertainty, embrace change, and keep moving forward—toward progress, innovation, and lasting impact.

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FRWRD is framed as a movement, a drive very much needed in today's society, government, corporates, leadership aligning it with personal journeys, principles and philosophy.

Clients

LIAISONS/COMMUNITIES

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- Lead the Debate: The topics we discuss—from digital transformation to inclusivity and leadership—are essential in shaping the future. By actively participating in these conversations, FRWRD helps steer the dialogue toward meaningful change and lasting impact.

 

FRWRD Public Speaking - Our keynotes are designed to inspire, challenge conventional thinking, and motivate action towards innovation and inclusivity.

Partner with FRWRD to move your organization and leadership forward.

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At FRWRD, we believe in the power of conversation to inspire change, challenge the status quo, and lead the debate on critical issues.

 

FRWRD Guest Lectures - We bridge academic theory with hands-on experience, offering valuable insights that resonate in both academic and business environments.

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  1. Innovation, Digital & Tech

  2. Board Dynamics

  3. Business Strategy

  4. IT Strategy

  5. Cyber security

  6. Risk Management

  7. (New) Technologies & Trends

  8. Diversity & Inclusion​​​​​

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Through interviews and thought leadership, FRWRD is not just a voice but a catalyst for progress, inspiring others to fall forward and embrace the future.

 

We engage with the media to:

- Inspire: We want to motivate individuals and organizations to embrace forward-thinking leadership, resilience, and innovation. Through our stories and strategies, we hope to encourage others to adopt a growth mindset and keep moving forward.

- Challenge: Real progress requires pushing boundaries and questioning existing norms. Our media presence allows us to challenge conventional thinking, encouraging others to see things from new perspectives and approach problems with fresh solutions.

TESTIMONIALS

Artie Debidien is an inspirational leader. An independent strategic thinker who understand innovation and acceleration of business with improved customer satisfaction. She takes end responsibility in her business, achieves the miles stones, the
delivery of product, strategy and results. She can deal with super pressure and
navigates well when the organization is in stress. She has shown stamina and
perseverance at times when you have to be courageous. 
She values connecting with people, is enthusiastic, a likeable person, an
outgoing extravert person, diplomatic and a skilled communicator. With that
she organizes people who love to work for her and achieves the goals serving
the purpose of the organization and the company. In governance in her role as supervisory or two tier board member, she
supports the business, at the same time she is a sharp observer who seeks the
dialogue with the board, to improve on governance and for better outcome of the responsibilities and the business. She has a well developed moral and ethical compass and draws the line when necessary. That accounts for business decisions as for people.
In her contributions she is exemplary for boards and supervisory boards in the
Netherlands and in Europe!

Director Executive Board Programs Erasmus University Rotterdam

Rector Magnificus Emeritus Business University Nyenrode

Professor dr. Bert de Groot

IT Manager KPN Groningen

Martijn Thie

Contact
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